WhatsApp automation · Garages & MOT centres The engine is live right now

WhatsApp messages your customers. Automatically.

The car gets booked in, and WhatsApp takes over. Drop-off reminded, extra work approved in the chat instead of phone tag, "car's ready" sent the second it is, and every MOT reminded back next year. All automatic, from your number, in your own words.

Get it set up → WhatsApp Jamie £200 setup · then £59 a month · cancel anytime
★★★★★ The same engine got a local clinic 63 new Google reviews in 9 weeks ↗
The whole journey

One MOT. Five messages. Zero phone tag.

Here is exactly what your customer sees, from booking to next year's reminder. Every message fires on its own, triggered by your bookings. And every single one is customisable, word for word, so it sounds like your garage.

Your Garage
business account
Monday 20 July
Hi Dave, your Golf is booked in for MOT and service, Wednesday 22 July, drop-off from 8:00am. Reply here if anything changes.14:10
Wednesday 22 July
Morning Dave, reminder that the Golf is in with us today. Drop the keys through the hatch if you're early.07:30
Update on the Golf: passed the MOT, but the front pads are down to 2mm. We can do them today for £95 fitted. Reply YES to go ahead or NO to leave them.11:05
YES go for it11:12 ✓✓
The Golf is ready for collection. MOT passed, pads done. Total £149.15:20
Cheers for today, Dave. If you were happy with the service, a quick Google review really helps a local garage.18:00
Eleven months later
Hi Dave, the Golf's MOT runs out on 22 August. Want us to book it in before it creeps up on you?09:00
Good shout. Same as last year, any Wednesday works09:31 ✓✓
Booked: MOT, Wednesday 13 August, drop-off from 8:00am. We'll remind you the day before.09:33
Sorted, cheers 👍09:35 ✓✓
Type a message
The ⚡ labels are part of this demo, not the message. Your customers just see a normal WhatsApp, and every message is reworded to sound like your garage.
01

The booking lands

The car goes in the diary and the customer gets an instant confirmation with the date and drop-off time. No-shows drop because nobody "forgot it was today".

Instant · triggered by your bookings
02

Extra work approved in chat

"Pads are down to 2mm, £95 fitted, reply YES." No unanswered calls while the car sits on the ramp, and a written record of every approval. Ramps keep moving, upsells stop dying.

The moment you find something
03

"Car's ready" sends itself

The second the job is done, the customer knows. Cars get collected sooner, the yard stays clear, and nobody rings the front desk asking if it's done.

As each job is finished
04

The MOT comes back every year

Eleven months on, every MOT customer gets "your MOT runs out on the 22nd, want us to book it in?" That is guaranteed repeat work, on autopilot, forever. This step pays for everything else.

A month before every MOT expiry
05

The review request

After collection, happy customers get asked for a Google review. People choose garages on trust, trust is built on reviews, and your competitors aren't asking.

Evening after collection
The part that compounds

Trust is the product. Reviews are the proof.

Nobody picks a garage lightly, they pick the one their neighbours vouch for. Hundreds of recent Google reviews is that vouching, at scale. Most garages never ask. This asks every customer. Roughly 1 in 6 people asked leaves a review. Unprompted, most businesses get about 1 in 50.

63
New Google reviews in 9 weeks, about one a day
What this exact engine did for the skin clinic it already runs on, from 354 automatic requests. Same ask, your customers.
5.0
340+ Google reviews on the clinic it runs for
A clinic that sits about 10 appointments a day, four days a week. The dates are public. Don't take my word for it, go and count them.
See the reviews on Google ↗
Yours, not a template

Your words. Your steps. As many as you want.

Every single message is customisable. The wording, the timing, the tone, what it includes and what it never says: all specific to your firm. Change any of it whenever you like, add as many steps as you want. All included, nothing is an upsell.

The same message, main-dealer style
Good afternoon Mr Shaw. Your vehicle has passed its MOT and is ready for collection. Total due today: £149. Thank you for choosing us.
The same message, local independent
Golf's done mate, sailed through. £149 all in, pads sorted too. Grab it any time before 6 🚗
One step, two garages, their own words. Yours will sound exactly like you.
Booking confirmations Drop-off reminders Work approval messages Car-ready messages MOT reminders Service reminders Review requests Missed-call follow-ups Collection chasers Courtesy car handover notes Anything else you dream up
Every one of these runs on the engine that is live right now. All included in the £59.
Pricing

Set it up once. Then forget about it.

WhatsApp automation · Full system
£200
One-off setup
£59
Per month
Unlimited steps
Add any, included
Cancel anytime
No lock-in
Your number
Stays yours

The £200 covers the build: connecting your booking diary, writing your messages, pairing your WhatsApp and testing the whole journey end to end. The £59 covers the running of it: hosting, the health watchdog, the message log, and any wording or timing changes you want along the way.

FAQ

The honest answers.

Where do the MOT dates come from? +
From your own records: every car you MOT goes on its own yearly cycle automatically. Expiry dates can also be checked against the DVLA's public MOT data, so even a customer who missed a year can be picked back up. You don't have to maintain a list, the system is the list.
Do my customers need anything installed? +
No. They get a normal WhatsApp message from your number, in the app they already use every day. No app to download, no account to create. That is the entire point: no portal, no app, no login. Open rates on WhatsApp are far higher than email because people actually read it.
Can they reply, or is it a robot? +
They can reply, and it lands in your normal WhatsApp. The automation handles the predictable messages so you do not have to, but a real conversation is always one reply away. Nobody gets trapped talking to a machine.
What happens if WhatsApp disconnects? +
This is the bit most setups get wrong. A watchdog checks the channel around the clock. If it drops, it alerts and re-pairs, rather than silently sending nothing for a fortnight. There is also an email fallback so the message still gets through.
Why a monthly fee? +
Because it is a live service, not a one-off file. The £59 pays for the hosting it runs on, the monitoring that keeps it alive, the message log, and me making changes when your prices, policy or wording change. No retainer, no minimum term, cancel whenever.
Start

Tell me what you need, and I'll tell you if it fits.

Tell me roughly how many cars a week you see and what you want handled. I reply the same day, usually within the hour.

Goes straight to jamie@builtsmarter.co.uk
No commitment, and no call unless you want one. If it's not a fit, I'll tell you straight.

Or just message me.

Fitting for the irony, the fastest way to ask about WhatsApp automation is on WhatsApp. It lands with Jamie, the person who builds and runs it.

WhatsApp Jamie
£200 setup
£59 a month, cancel anytime
Get it set up →